Texting reduces brain activity devoted to driving by 37%. A text to a driver can be as distracting as having a .08% blood alcohol level, and nearly half a million injuries in the U.S. were caused by distracted drivers just last year. Still, this hasn’t stopped nearly 800,000 Americans from texting on the road at any given moment.
Text No More, Jordin Sparks and Balance Bar are teaming up to fight this unsafe epidemic, using a patented application to reward individuals who curb the urge to text and drive.
Practicing safe driving habits with the app is easy. Just download it for your android or blackberry, and activate before hitting the road. The app takes into account your estimated drive time, and automatically shuts down all distractions from incoming notifications while you’re behind the wheel. Any texts that come in during that time receive an automatic reply, and once the time elapses, a rewards coupon is presented to you from TextNoMore partners like Balance Bar for their commitment to safe driving.
Check out the PSA at Balance Bar’s Facebook Page.