Get In on
the Secret to

Our 40-30-30 Nutrition Principle is designed to help your body keep up with your on-the-go life.

It promotes slow glycemic response, supports muscle recovery, and helps satisfy your hunger with steady, sustained energy.

Pretty good for an on-the-go nutrition bar.

Learn More


Lifeat itsFullest

Our 40-30-30 nutrition bars are made for your 40-30-30 life. They’re a deliciously perfect ratio of carbohydrates, protein and dietary fat, all wrapped up for easy enjoyment on-the-go. Both great-tasting and nutritionally rich, Balance Bars® are the smart snack for those who live today and love tomorrow.

New Balance bare® bars are here, and we can barely contain our excitement!

Chewy, crunchy and packed with whole foods, fruit and nuts, these snack-time favorites are Non-GMO, Gluten and Soy Free.

The Weekly Bite

10 Quick Tips for the First-Time Thanksgiving Host

You’ve thought it over. You’ve weighed the pros and cons. You’ve made your decision…and you’ve sent out the invites. Ready or not, you’re hosting your first Thanksgiving feast! Well, thankfully...

Read More

Our Story

Created in Santa Barbara, CA by people who care about great taste and good-for-you nutrition, Balance Bar® has been ahead of the game since 1992. And ever since then, every nutritious energy bar we’ve made has been crafted with deliciously wholesome ingredients to help you live today and love tomorrow. But you don’t have to take our word for it, take a bite and see for yourself!

Where To Buy Balance Bars