Balance Bar

40-30-30 Nutrition Principle for Lasting Energy

Our products are crafted to provide long-lasting, balanced energy, not to create a sugar rush followed by a crash that leaves you napping at your desk. In order to keep you going, our bars follow the 40-30-30 nutrition principle – a proven formula developed by scientists to help stabilize your blood sugar levels. This principle represents the caloric ratio your body needs to enjoy lasting balanced energy and satisfy hunger for longer:

40% of calories come from carbohydrates - specially blended with our unique protein blend and dietary fat to help promote a slow glycemic response and sustain your energy levels.
30% of calories come from quality protein - a combination of whey, milk and soy protein for muscle recovery.
30% of calories come from dietary fat - a concentrated source of energy and source of essential fatty acids.

The 40-30-30 nutrition principle gives you long-lasting fuel for your on-the-go life, but we combine it with the ingredients and flavors you love to make sure you enjoy every bite of these balanced nutrition bars.

Want to see the equation used to calculate the 40-30-30 nutrition ratio and try it for yourself? Find it here.

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